The most disappointing answer is when they say “Oh, we’ll just make it viral.” As if virality is something you can choose to add in after the product is baked - like a spell checker.
I am Fred Wilson. This is my tumblog. I try to post a quote, a song, and a picture every day. Some days I actually do that. I also pull in links to some thing I do on the web to this tumblog . And I reblog the things I find on tumblr that I like. I hope you enjoy your visit.